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Home › Use cases › Hooks & copywriting

✍️ Hooks & copywriting

Hooks that stop the scroll and captions that convert.

Provisional ranking - No verified reviews yet. Provisional editorial order, pending reviews and agent tests. No score is shown until there is data.
2CChatGPTTo be verified (pricing page not machi…#21CClaudeFree; Pro $17/month billed annually ($…#13JJasperFrom $59/month billed annually ($69 bi…#3
  1. 1C
    Claude ✓ Compliant

    Anthropic's AI assistant, strong at long-form writing and document analysis.

    Price : Free; Pro $17/month billed annually ($20 billed monthly); Max from $100/month [Source, 2026-10-16], 0 verified reviews - provisional ranking.

  2. 2C
    ChatGPT ✓ Compliant

    OpenAI's general AI assistant: writing, ideation, file analysis.

    Price : To be verified (pricing page not machine-readable) (unverified), 0 verified reviews - provisional ranking.

  3. 3J
    Jasper ✓ Compliant

    AI marketing copy platform with brand voice.

    Price : From $59/month billed annually ($69 billed monthly) [Source, 2026-10-15], 0 verified reviews - provisional ranking.

  4. 4C
    Copy.ai ✓ Compliant

    AI copywriting and go-to-market workflows.

    Price : From $24/month billed annually ($29 billed monthly) [Source, 2026-10-15], 0 verified reviews - provisional ranking.

  5. 5M
    MagicPost ✓ Compliant

    AI LinkedIn post generator.

    Price : Free; paid from €23/month [Source, 2026-10-15], 0 verified reviews - provisional ranking.

110 relevant tools for this use case, 5 ranked (provisional), 10 general AI, 97 specialised, 28 with a free plan

General-purpose AI: how to use them here 10

Write and vary hooks, captions and CTAs; test several angles (pain, curiosity, proof); rewrite in your tone.

Post topic: [topic]. Write 10 hooks under 12 words across 5 angles (pain, curiosity, contrarian, proof, list), then a 120-word caption with CTA for the best one. Tone: [tone]. Don't invent any figures.
C

ChatGPT

✓ Compliant

All-rounder: writing, web search, image generation, custom GPTs, file analysis.

Prompt for ChatGPT
Post topic: [topic]. Write 10 hooks under 12 words across 5 angles (pain, curiosity, contrarian, proof, list), then a 120-word caption with CTA for the best one. Tone: [tone]. Don't invent any figures.
To be verified (pricing page not machine-reada…
C

Claude

✓ Compliant

Strong at nuanced long-form writing, document analysis, artifacts (mini pages, HTML tools) and MCP connectors to drive other tools.

For this use case : Very good at keeping a natural tone and avoiding "AI-sounding" copy.

Prompt for Claude
Post topic: [topic]. Write 10 hooks under 12 words across 5 angles (pain, curiosity, contrarian, proof, list), then a 120-word caption with CTA for the best one. Tone: [tone]. Don't invent any figures.
Free; Pro $17/month billed annually ($20 bille…
G

Gemini

✓ Compliant

Built into Google (Docs, Gmail, YouTube); accepts videos and YouTube links to analyse them.

Prompt for Gemini
[Attach your video, file or paste the YouTube link if relevant.] Post topic: [topic]. Write 10 hooks under 12 words across 5 angles (pain, curiosity, contrarian, proof, list), then a 120-word caption with CTA for the best one. Tone: [tone]. Don't invent any figures.
To be verified (pricing page not machine-reada…
G

Grok

✓ Compliant

Real-time access to X posts: ideal to spot trends and conversations.

Prompt for Grok
Based on recent X posts in my niche: Post topic: [topic]. Write 10 hooks under 12 words across 5 angles (pain, curiosity, contrarian, proof, list), then a 120-word caption with CTA for the best one. Tone: [tone]. Don't invent any figures.
To be verified (pricing page not machine-reada…
P

Perplexity

✓ Compliant

Web research with cited sources: ideal to fact-check and study a market.

Prompt for Perplexity
Research with cited sources, then: Post topic: [topic]. Write 10 hooks under 12 words across 5 angles (pain, curiosity, contrarian, proof, list), then a 120-word caption with CTA for the best one. Tone: [tone]. Don't invent any figures.
To be verified (pricing page not machine-reada…
MC

Microsoft Copilot

✓ Compliant

Built into Windows, Edge and Microsoft 365 (Word, Excel, PowerPoint depending on plan).

Prompt for Microsoft Copilot
Post topic: [topic]. Write 10 hooks under 12 words across 5 angles (pain, curiosity, contrarian, proof, list), then a 120-word caption with CTA for the best one. Tone: [tone]. Don't invent any figures.
To be verified (pricing page not machine-reada…
ML

Mistral Le Chat

✓ Compliant

Mistral AI's French assistant, fluent in French, with web search.

For this use case : Good pick for idiomatic French copy.

Prompt for Mistral Le Chat
Post topic: [topic]. Write 10 hooks under 12 words across 5 angles (pain, curiosity, contrarian, proof, list), then a 120-word caption with CTA for the best one. Tone: [tone]. Don't invent any figures.
Free; Pro $14.99/month; Team $24.99/user/month…
D

DeepSeek

✓ Compliant

Free, solid reasoning; avoid for sensitive client data.

Prompt for DeepSeek
Post topic: [topic]. Write 10 hooks under 12 words across 5 angles (pain, curiosity, contrarian, proof, list), then a 120-word caption with CTA for the best one. Tone: [tone]. Don't invent any figures.
To be verified (pricing page not machine-reada…
MA

Meta AI

✓ Compliant

Right inside Instagram, WhatsApp and Messenger, no app switching.

Prompt for Meta AI
Post topic: [topic]. Write 10 hooks under 12 words across 5 angles (pain, curiosity, contrarian, proof, list), then a 120-word caption with CTA for the best one. Tone: [tone]. Don't invent any figures.
Free (Meta service)
P

Poe

✓ Compliant

Test the same prompt across several models to compare.

For this use case : Compare hooks from several models side by side.

Prompt for Poe
Post topic: [topic]. Write 10 hooks under 12 words across 5 angles (pain, curiosity, contrarian, proof, list), then a 120-word caption with CTA for the best one. Tone: [tone]. Don't invent any figures.
To be verified (pricing page not machine-reada…

Specialised tools 97

Unranked, alphabetical. They will enter the ranking with verified reviews.

A

Aicut

Instagram & schedulingDE

AI video generator for faceless channels on YouTube, TikTok and Instagram.

Free with watermark; paid from €12.50/month bi…✓ Compliant
A

AImReply

Copywriting

Free AI email writer.

Free✓ Compliant
A

Ankon

Video & Reels

Whiteboard explainer videos from a topic, script or PDF.

From $23/month; free credits on signup✓ Compliant
A

Antidote

CopywritingCA

Grammar checker, dictionaries and writing guides for French and English.

To be verified (pricing page not machine-reada…✓ Compliant
A

Anyword

CopywritingUS

AI copywriting with predictive performance scores.

From $39/month billed annually ($49 billed mon…✓ Compliant
AF

Article Fiesta

SEO & AI search

AI writer for SEO-optimised articles.

From $19.99/month✓ Compliant
A

Autoblogging.ai

SEO & AI search

Bulk SEO article writing with automatic WordPress publishing.

From $12/month billed annually ($19 billed mon…✓ Compliant
A

AutoCut

Video & Reels

AI editing plugin for Premiere Pro and DaVinci Resolve: silences, captions, zooms.

From $6.6/month billed annually ($9.9 billed m…✓ Compliant
B

BlinkCaptions

Video & ReelsUS

BlinkCaptions by Vozo: automatic captions for social videos in 127+ languages.

To be verified (automatic reading was inconclu…✓ Compliant
B

Blog2Video

Video & Reels

Turns blog posts, URLs, PDFs or scripts into narrated videos.

Free (1 video); $3.99 per video; subscription …✓ Compliant
B

Brandblast.ai

Instagram & scheduling

Generates branded carousels, reels and posts for HighLevel agencies.

From $39/month billed annually✓ Compliant
B

ByteCap

Video & Reels

Clips long videos into shorts with captions and B-roll.

Free; paid from $15/month✓ Compliant
C

Cohesive

Copywriting

AI content editor to write and rework marketing copy and documents.

Free; paid from $25/month per editor✓ Compliant
C

Conch

Copywriting

AI text humanising and writing help.

Free (500 words per week); paid from $15/month✓ Compliant
C

ContentBot

SEO & AI search

AI content creation workflows.

From $9/month; prepaid $0.5 per 1,000 words✓ Compliant
C

Contents

SEO & AI search

Enterprise AI platform to create and localise content, with an in-house agency.

To be verified (automatic reading was inconclu…✓ Compliant
C

Copymatic

SEO & AI search

AI writer for ads, website copy and blog posts.

From $19/month billed annually; free trial✓ Compliant
C

Copysmith

SEO & AI search

Maker of Frase, Describely and Rytr, AI content and search tools.

To be verified (automatic reading was inconclu…✓ Compliant
C

Creaitor

SEO & AI search

GEO platform that measures your brand's presence in ChatGPT, Claude, Gemini and Perplexity.

From €69/month✓ Compliant
DA

Deciphr Ai

Video & Reels

Transcripts, summaries, show notes and clips for podcasts.

From $5/month (limited offer)✓ Compliant
D

DeepL

CopywritingDE

AI translation of text, documents and speech, and rewriting with DeepL Write.

From €7.49/month billed annually✓ Compliant
E

Easy-Peasy.AI

Copywriting

AI platform with writing templates, image generation, transcription and chatbots.

Free; paid from $8/month billed annually✓ Compliant
E

EditAI

Copywriting

Helps teachers create project-based learning content with AI.

To be verified (automatic reading was inconclu…✓ Compliant
EA

Engage AI

LinkedIn

Extension that suggests AI-written LinkedIn comments and tracks prospects to engage with.

To be verified (automatic reading was inconclu…✓ Compliant
E

Eskritor

Copywriting

AI writer with 20+ content tools: articles, emails, posts.

To be verified (automatic reading was inconclu…✓ Compliant
E

Evercopy

SEO & AI search

AI content platform.

To be verified (automatic reading was inconclu…✓ Compliant
F

Flick

Instagram & schedulingGB

AI social media assistant: ideas, captions, hashtags, scheduling.

Solo £11/month billed annually; Pro £24/month …✓ Compliant
F

Flowjin

Video & Reels

Turns long video or audio into short clips.

Free (60 minutes once); paid from $12.50/month…✓ Compliant
GC

GoZen Content

DMs & chatbots

GoZen suite for marketing, sales and customer support, AI-assisted.

To be verified (automatic reading was inconclu…✓ Compliant
G

GPTinf

CopywritingEE

Rewrites AI-generated text for a more natural result.

From $4.99/month✓ Compliant
G

Grammarly

CopywritingUS

AI proofreading and rewriting for English.

Free, Pro from €12/month✓ Compliant
G

GravityWrite

SEO & AI search

AI writer for blogs, SEO and copywriting.

From $8/month billed annually ($97 per year)✓ Compliant
HE

Hemingway Editor

CopywritingUS

Makes your English writing clearer and bolder.

To be verified (pricing page not machine-reada…✓ Compliant
HC

Hoppy Copy

Copywriting

AI email marketing copywriting, with brand voice and campaign sending.

From $99/month billed annually ($119 billed mo…✓ Compliant
H

Humaniser

Copywriting

Rewrites AI-produced text in a more human style.

Free; paid from $5/month billed annually✓ Compliant
HA

Humanize AI Pro

Copywriting

Converts AI-generated text into more human-sounding text.

From $4.99/month billed annually✓ Compliant
HA

Hypotenuse AI

Copywriting

AI content for e-commerce and brands.

To be verified (pricing page not machine-reada…✓ Compliant
J

Jetwriter

Copywriting

AI writing assistant for Chrome and desktop: emails, grammar, translation.

To be verified (automatic reading was inconclu…✓ Compliant
L

LanguageTool

CopywritingUS

Multilingual proofreader (incl. French) with AI rephrasing.

To be verified (pricing page not machine-reada…✓ Compliant
L

Lately

YouTube, TikTok, X

Turns long content (articles, videos, podcasts) into social media posts, with AI.

From $14/month billed annually ($19 billed mon…✓ Compliant
L

Lex

Copywriting

Word processor with AI to write, rephrase and structure your texts.

To be verified (pricing page not machine-reada…✓ Compliant
L

Linguix

Copywriting

Grammar checker and AI rewriting assistant.

Free; paid from $11.67/month billed annually✓ Compliant
L

Lumo

AI assistants

Proton's AI assistant focused on conversation privacy.

To be verified (pricing page not machine-reada…✓ Compliant
M

Machined

SEO & AI search

Generates researched, interlinked SEO content clusters.

From $14/month billed annually ($19 billed mon…✓ Compliant
M

MakerBox

Sites, landing & forms

Marketing audit and landing page review by Dan Kulkov.

One-off services from $49✓ Compliant
M

Mammouth

AI assistantsFR

Access to the main AI models (text and image) in a single subscription.

From €12/month✓ Compliant
M

Merlin

AI assistantsUS

Extension and app giving access to several AI models to write and summarise.

To be verified (pricing page not machine-reada…✓ Compliant
M

Monica

AI assistants

AI assistant as an extension, web and mobile app, with several models to write, translate and research.

To be verified (pricing page not machine-reada…✓ Compliant
N

Netus

Copywriting

AI text rewriting, AI detector and multi-model chat.

Free (50 credits/month); paid from $8.08/month…✓ Compliant
N

neuroflash

CopywritingDE

AI content platform with audience insights and brand voice, in German and English.

From €42/month excl. VAT billed annually; 7-da…✓ Compliant
NP

Newsletter Pilot

Email & newsletter

Generates newsletters from content you already publish.

To be verified (automatic reading was inconclu…✓ Compliant
N

Nichess

Copywriting

AI writer for marketing copy and copywriting.

From $19/month; free trial✓ Compliant
O

Ocoya

Instagram & schedulingLT

Social media management with AI: post writing, visuals and scheduling.

From $29/month; 7-day free trial✓ Compliant
O

Octolens

LinkedInDE

Social listening: tracks brand mentions on Reddit, X, LinkedIn and other platforms.

From €139/month billed annually; 7-day free tr…⚠ Grey area
P

Paraphraser.io

Copywriting

AI text paraphrasing tool.

From $4.55/week or $9.55/month✓ Compliant
P

Pismo

CopywritingLU

Native AI writing assistant for Mac and Windows.

€8/month or €75/year✓ Compliant
P

Postwise

YouTube, TikTok, X

AI writing and scheduling of posts for X and LinkedIn.

From $37/month; 7-day free trial✓ Compliant
P

PostWizard

YouTube, TikTok, X

AI X post generation and scheduling.

To be verified (automatic reading was inconclu…✓ Compliant
P

Preview

YouTube, TikTok, X

Instagram feed planning, scheduling and analytics.

Free; Pro $6.67/month billed annually✓ Compliant
PG

Proposal Genie

CRM & productivity

AI proposal generator, notably for Upwork.

To be verified (automatic reading was inconclu…✓ Compliant
P

ProWritingAid

Copywriting

Grammar and style checker with detailed reports on your text.

Free; paid from €10/month billed annually (€30…✓ Compliant
Q

QuillBot

CopywritingUS

AI paraphrasing, summarising and grammar.

To be verified (pricing page not machine-reada…✓ Compliant
R

RedactAI

LinkedInFR

AI LinkedIn post generator that follows your writing style, with scheduling.

From $11.9/month billed annually✓ Compliant
R

Reverso

CopywritingFR

Translation, contextual dictionary, grammar checker and sentence rephrasing.

To be verified (pricing page not machine-reada…✓ Compliant
R

RivalFlowAI

SEO & AI search

Finds competitor pages that answer better than yours and suggests additions (SpyFu).

From $79/month billed annually✓ Compliant
R

Rytr

CopywritingUS

Affordable AI writing assistant with many templates.

Free, from $7.50/month✓ Compliant
S

Scribens

CopywritingFR

Online spelling, grammar and style checker for French and English.

To be verified (pricing page not machine-reada…✓ Compliant
S

SEMAI

SEO & AI search

Tracks where your brand appears in ChatGPT, Perplexity, Gemini and Google AI.

Free (15 AI credits/month); paid from $89/month✓ Compliant
SC

SEO Content

SEO & AI search

Long-form SEO-optimised content generation.

First month free (50,000 words); paid from $24…✓ Compliant
S

Sider

AI assistantsUS

AI sidebar in the browser, with several models and an agent.

To be verified (pricing page not machine-reada…✓ Compliant
S

STORYD

Copywriting

Creates business presentations in seconds with AI.

Free; Pro from $18/month✓ Compliant
S

Strut

Sites, landing & forms

AI writing workspace for long-form work: notes, essays, articles, reports.

Free; Pro $9.99/month or $69.99/year✓ Compliant
S

Sudowrite

Copywriting

AI writing partner for fiction and novels.

From $10/month; free trial✓ Compliant
S

Surfer

CopywritingPL

AI-assisted SEO writing and optimisation.

Discovery from €49/month billed annually; Stan…✓ Compliant
T

Tugan.ai

Video & Reels

AI agents that create and post short videos, posts and emails every day.

From €349/week✓ Compliant
TH

Tweet Hunter

YouTube, TikTok, XFR

X growth: tweet library, AI and CRM.

From $29/month billed annually ($49 billed mon…⚠ Grey area
T

Typeface

Ad creativesUS

Enterprise marketing AI platform with agents and brand consistency.

To be verified (automatic reading was inconclu…✓ Compliant
T

Typegrow

LinkedInEE

AI tool to write, schedule and publish LinkedIn posts and track their stats.

To be verified (pricing page not machine-reada…✓ Compliant
T

TypingMind

AI assistants

Chat interface to use several AI models with your own API keys.

To be verified (pricing page not machine-reada…✓ Compliant
T

Typli

Copywriting

AI writing tools: articles, rewriting, marketing and social media copy.

Free; paid from $14.99/month billed annually (…✓ Compliant
U

Undetectable

Copywriting

AI text detection, rewriting and content improvement.

From $5/month billed annually ($9.99 billed mo…✓ Compliant
UA

Undetectable AI Pro

Copywriting

Rewrites AI-generated content in a more human style.

From $9.99/month✓ Compliant
V

Vmake

Video & Reels

Product social videos and AI video enhancement.

To be verified (automatic reading was inconclu…✓ Compliant
V

Voilà

AI assistants

AI assistant and chat to write, brainstorm and automate tasks.

Free (250 queries); paid from $8/month billed …✓ Compliant
W

WordAI

Copywriting

AI text rewriter.

$27/month billed annually; 3-day free trial✓ Compliant
W

Wordhero

SEO & AI search

WordHero (Aivolut): ads, emails, posts and SEO articles from one brief.

From $15/month billed annually; 7-day trial✓ Compliant
W

Wordtune

Copywriting

AI sentence rewriting and summarising.

Free (limited usage); Advanced $4.89/month bil…✓ Compliant
W

Writecream

SEO & AI search

75+ AI tools: SEO articles, ad copy, cold emails.

Free; paid from $29/month✓ Compliant
W

WriteHybrid

Copywriting

Rewrites AI drafts into natural text while keeping the meaning.

Free (500 words); paid from $19/month✓ Compliant
W

Writer

CopywritingUS

AI platform for companies: writing, agents and on-brand, compliant content.

To be verified (pricing page not machine-reada…✓ Compliant
W

WriterZen

SEO & AI search

SEO content workflow, from keyword research to writing.

To be verified (automatic reading was inconclu…✓ Compliant
W

Writeseed

LinkedIn

Grows your LinkedIn presence on autopilot.

To be verified (automatic reading was inconclu…✓ Compliant
W

Writesonic

CopywritingUS

AI writing plus SEO and AI-search visibility.

Starter from $79/month billed annually; Basic …✓ Compliant
W

Writingmate

AI assistants

Access to ChatGPT, Claude, Gemini and hundreds of other models in one account.

From $19.99/month; 3-day free trial✓ Compliant
W

Writio

CopywritingUS

AI writer for blogs and websites, with topic research.

To be verified (automatic reading was inconclu…✓ Compliant
Y

Yaara

SEO & AI search

AI marketing content generation.

From $15/month; free trial✓ Compliant
Z

Zeemo

Video & Reels

AI studio for images, video, audio and captions.

From $8/month billed annually ($9.99 billed mo…✓ Compliant

Free options 28

C Claude Free; Pro $17/month billed annually ($…M MagicPost Free; paid from €23/monthML Mistral Le Chat Free; Pro $14.99/month; Team $24.99/us…MA Meta AI Free (Meta service)A Aicut Free with watermark; paid from €12.50/…A AImReply FreeB Blog2Video Free (1 video); $3.99 per video; subsc…B ByteCap Free; paid from $15/monthC Cohesive Free; paid from $25/month per editorC Conch Free (500 words per week); paid from $…E Easy-Peasy.AI Free; paid from $8/month billed annuallyF Flowjin Free (60 minutes once); paid from $12.…G Grammarly Free, Pro from €12/monthH Humaniser Free; paid from $5/month billed annuallyL Linguix Free; paid from $11.67/month billed an…N Netus Free (50 credits/month); paid from $8.…P Preview Free; Pro $6.67/month billed annuallyP ProWritingAid Free; paid from €10/month billed annua…R Rytr Free, from $7.50/monthS SEMAI Free (15 AI credits/month); paid from …SC SEO Content First month free (50,000 words); paid …S STORYD Free; Pro from $18/monthS Strut Free; Pro $9.99/month or $69.99/yearT Typli Free; paid from $14.99/month billed an…V Voilà Free (250 queries); paid from $8/month…W Wordtune Free (limited usage); Advanced $4.89/m…W Writecream Free; paid from $29/monthW WriteHybrid Free (500 words); paid from $19/month

Budget picks

Free

C ChatGPT

To be verified (pricing page not machine-readable)

Small budget

C Claude

Free; Pro $17/month billed annually ($20 billed monthly); Max from $100/month

Pro

J Jasper

From $59/month billed annually ($69 billed monthly)

Ready-to-use prompt

Idea: [idea]. Audience: [audience]. Write 30 hooks (max 12 words) across 6 types: curiosity, common mistake, number/result, counter-intuitive, POV, concrete promise. For each: spoken line + on-screen text (max 6 words). End with your top 3 and why.

ToS pitfalls

Write a review

FAQ

What is the best AI tool for hooks & copywriting?

There are no verified reviews yet, so this ranking is provisional (editorial order). Current shortlist: Claude, ChatGPT, Jasper, Copy.ai, MagicPost. See the methodology for how reviews will rank them.

Is there a free option?

Our free pick is ChatGPT (To be verified (pricing page not machine-readable)).

Which tools break Instagram/LinkedIn rules for this use case?

No ToS risk: writing only.

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