Home › Use cases › Hooks & copywriting
✍️ Hooks & copywriting
Hooks that stop the scroll and captions that convert.
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Claude ✓ CompliantAnthropic's AI assistant, strong at long-form writing and document analysis.
Price : Free; Pro $17/month billed annually ($20 billed monthly); Max from $100/month [Source, 2026-10-16], 0 verified reviews - provisional ranking.
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C
ChatGPT ✓ CompliantOpenAI's general AI assistant: writing, ideation, file analysis.
Price : To be verified (pricing page not machine-readable) (unverified), 0 verified reviews - provisional ranking.
- 3
J
Jasper ✓ CompliantAI marketing copy platform with brand voice.
Price : From $59/month billed annually ($69 billed monthly) [Source, 2026-10-15], 0 verified reviews - provisional ranking.
- 4
C
Copy.ai ✓ CompliantAI copywriting and go-to-market workflows.
Price : From $24/month billed annually ($29 billed monthly) [Source, 2026-10-15], 0 verified reviews - provisional ranking.
- 5
M
MagicPost ✓ CompliantAI LinkedIn post generator.
Price : Free; paid from €23/month [Source, 2026-10-15], 0 verified reviews - provisional ranking.
110 relevant tools for this use case, 5 ranked (provisional), 10 general AI, 97 specialised, 28 with a free plan
General-purpose AI: how to use them here 10
Write and vary hooks, captions and CTAs; test several angles (pain, curiosity, proof); rewrite in your tone.
Post topic: [topic]. Write 10 hooks under 12 words across 5 angles (pain, curiosity, contrarian, proof, list), then a 120-word caption with CTA for the best one. Tone: [tone]. Don't invent any figures.
ChatGPT
✓ CompliantAll-rounder: writing, web search, image generation, custom GPTs, file analysis.
Prompt for ChatGPT
Post topic: [topic]. Write 10 hooks under 12 words across 5 angles (pain, curiosity, contrarian, proof, list), then a 120-word caption with CTA for the best one. Tone: [tone]. Don't invent any figures.
Claude
✓ CompliantStrong at nuanced long-form writing, document analysis, artifacts (mini pages, HTML tools) and MCP connectors to drive other tools.
For this use case : Very good at keeping a natural tone and avoiding "AI-sounding" copy.
Prompt for Claude
Post topic: [topic]. Write 10 hooks under 12 words across 5 angles (pain, curiosity, contrarian, proof, list), then a 120-word caption with CTA for the best one. Tone: [tone]. Don't invent any figures.
Gemini
✓ CompliantBuilt into Google (Docs, Gmail, YouTube); accepts videos and YouTube links to analyse them.
Prompt for Gemini
[Attach your video, file or paste the YouTube link if relevant.] Post topic: [topic]. Write 10 hooks under 12 words across 5 angles (pain, curiosity, contrarian, proof, list), then a 120-word caption with CTA for the best one. Tone: [tone]. Don't invent any figures.
Grok
✓ CompliantReal-time access to X posts: ideal to spot trends and conversations.
Prompt for Grok
Based on recent X posts in my niche: Post topic: [topic]. Write 10 hooks under 12 words across 5 angles (pain, curiosity, contrarian, proof, list), then a 120-word caption with CTA for the best one. Tone: [tone]. Don't invent any figures.
Perplexity
✓ CompliantWeb research with cited sources: ideal to fact-check and study a market.
Prompt for Perplexity
Research with cited sources, then: Post topic: [topic]. Write 10 hooks under 12 words across 5 angles (pain, curiosity, contrarian, proof, list), then a 120-word caption with CTA for the best one. Tone: [tone]. Don't invent any figures.
Microsoft Copilot
✓ CompliantBuilt into Windows, Edge and Microsoft 365 (Word, Excel, PowerPoint depending on plan).
Prompt for Microsoft Copilot
Post topic: [topic]. Write 10 hooks under 12 words across 5 angles (pain, curiosity, contrarian, proof, list), then a 120-word caption with CTA for the best one. Tone: [tone]. Don't invent any figures.
Mistral Le Chat
✓ CompliantMistral AI's French assistant, fluent in French, with web search.
For this use case : Good pick for idiomatic French copy.
Prompt for Mistral Le Chat
Post topic: [topic]. Write 10 hooks under 12 words across 5 angles (pain, curiosity, contrarian, proof, list), then a 120-word caption with CTA for the best one. Tone: [tone]. Don't invent any figures.
DeepSeek
✓ CompliantFree, solid reasoning; avoid for sensitive client data.
Prompt for DeepSeek
Post topic: [topic]. Write 10 hooks under 12 words across 5 angles (pain, curiosity, contrarian, proof, list), then a 120-word caption with CTA for the best one. Tone: [tone]. Don't invent any figures.
Meta AI
✓ CompliantRight inside Instagram, WhatsApp and Messenger, no app switching.
Prompt for Meta AI
Post topic: [topic]. Write 10 hooks under 12 words across 5 angles (pain, curiosity, contrarian, proof, list), then a 120-word caption with CTA for the best one. Tone: [tone]. Don't invent any figures.
Poe
✓ CompliantTest the same prompt across several models to compare.
For this use case : Compare hooks from several models side by side.
Prompt for Poe
Post topic: [topic]. Write 10 hooks under 12 words across 5 angles (pain, curiosity, contrarian, proof, list), then a 120-word caption with CTA for the best one. Tone: [tone]. Don't invent any figures.
Specialised tools 97
Unranked, alphabetical. They will enter the ranking with verified reviews.
Aicut
Instagram & schedulingDEAI video generator for faceless channels on YouTube, TikTok and Instagram.
AImReply
CopywritingFree AI email writer.
Ankon
Video & ReelsWhiteboard explainer videos from a topic, script or PDF.
Antidote
CopywritingCAGrammar checker, dictionaries and writing guides for French and English.
Anyword
CopywritingUSAI copywriting with predictive performance scores.
Article Fiesta
SEO & AI searchAI writer for SEO-optimised articles.
Autoblogging.ai
SEO & AI searchBulk SEO article writing with automatic WordPress publishing.
AutoCut
Video & ReelsAI editing plugin for Premiere Pro and DaVinci Resolve: silences, captions, zooms.
BlinkCaptions
Video & ReelsUSBlinkCaptions by Vozo: automatic captions for social videos in 127+ languages.
Blog2Video
Video & ReelsTurns blog posts, URLs, PDFs or scripts into narrated videos.
Brandblast.ai
Instagram & schedulingGenerates branded carousels, reels and posts for HighLevel agencies.
ByteCap
Video & ReelsClips long videos into shorts with captions and B-roll.
Cohesive
CopywritingAI content editor to write and rework marketing copy and documents.
Conch
CopywritingAI text humanising and writing help.
ContentBot
SEO & AI searchAI content creation workflows.
Contents
SEO & AI searchEnterprise AI platform to create and localise content, with an in-house agency.
Copymatic
SEO & AI searchAI writer for ads, website copy and blog posts.
Copysmith
SEO & AI searchMaker of Frase, Describely and Rytr, AI content and search tools.
Creaitor
SEO & AI searchGEO platform that measures your brand's presence in ChatGPT, Claude, Gemini and Perplexity.
Deciphr Ai
Video & ReelsTranscripts, summaries, show notes and clips for podcasts.
DeepL
CopywritingDEAI translation of text, documents and speech, and rewriting with DeepL Write.
Easy-Peasy.AI
CopywritingAI platform with writing templates, image generation, transcription and chatbots.
EditAI
CopywritingHelps teachers create project-based learning content with AI.
Engage AI
LinkedInExtension that suggests AI-written LinkedIn comments and tracks prospects to engage with.
Eskritor
CopywritingAI writer with 20+ content tools: articles, emails, posts.
Evercopy
SEO & AI searchAI content platform.
Flick
Instagram & schedulingGBAI social media assistant: ideas, captions, hashtags, scheduling.
Flowjin
Video & ReelsTurns long video or audio into short clips.
GoZen Content
DMs & chatbotsGoZen suite for marketing, sales and customer support, AI-assisted.
GPTinf
CopywritingEERewrites AI-generated text for a more natural result.
Grammarly
CopywritingUSAI proofreading and rewriting for English.
GravityWrite
SEO & AI searchAI writer for blogs, SEO and copywriting.
Hemingway Editor
CopywritingUSMakes your English writing clearer and bolder.
Hoppy Copy
CopywritingAI email marketing copywriting, with brand voice and campaign sending.
Humaniser
CopywritingRewrites AI-produced text in a more human style.
Humanize AI Pro
CopywritingConverts AI-generated text into more human-sounding text.
Hypotenuse AI
CopywritingAI content for e-commerce and brands.
Jetwriter
CopywritingAI writing assistant for Chrome and desktop: emails, grammar, translation.
LanguageTool
CopywritingUSMultilingual proofreader (incl. French) with AI rephrasing.
Lately
YouTube, TikTok, XTurns long content (articles, videos, podcasts) into social media posts, with AI.
Lex
CopywritingWord processor with AI to write, rephrase and structure your texts.
Linguix
CopywritingGrammar checker and AI rewriting assistant.
Lumo
AI assistantsProton's AI assistant focused on conversation privacy.
Machined
SEO & AI searchGenerates researched, interlinked SEO content clusters.
MakerBox
Sites, landing & formsMarketing audit and landing page review by Dan Kulkov.
Mammouth
AI assistantsFRAccess to the main AI models (text and image) in a single subscription.
Merlin
AI assistantsUSExtension and app giving access to several AI models to write and summarise.
Monica
AI assistantsAI assistant as an extension, web and mobile app, with several models to write, translate and research.
Netus
CopywritingAI text rewriting, AI detector and multi-model chat.
neuroflash
CopywritingDEAI content platform with audience insights and brand voice, in German and English.
Newsletter Pilot
Email & newsletterGenerates newsletters from content you already publish.
Nichess
CopywritingAI writer for marketing copy and copywriting.
Ocoya
Instagram & schedulingLTSocial media management with AI: post writing, visuals and scheduling.
Octolens
LinkedInDESocial listening: tracks brand mentions on Reddit, X, LinkedIn and other platforms.
Paraphraser.io
CopywritingAI text paraphrasing tool.
Pismo
CopywritingLUNative AI writing assistant for Mac and Windows.
Postwise
YouTube, TikTok, XAI writing and scheduling of posts for X and LinkedIn.
PostWizard
YouTube, TikTok, XAI X post generation and scheduling.
Preview
YouTube, TikTok, XInstagram feed planning, scheduling and analytics.
Proposal Genie
CRM & productivityAI proposal generator, notably for Upwork.
ProWritingAid
CopywritingGrammar and style checker with detailed reports on your text.
QuillBot
CopywritingUSAI paraphrasing, summarising and grammar.
RedactAI
LinkedInFRAI LinkedIn post generator that follows your writing style, with scheduling.
Reverso
CopywritingFRTranslation, contextual dictionary, grammar checker and sentence rephrasing.
RivalFlowAI
SEO & AI searchFinds competitor pages that answer better than yours and suggests additions (SpyFu).
Rytr
CopywritingUSAffordable AI writing assistant with many templates.
Scribens
CopywritingFROnline spelling, grammar and style checker for French and English.
SEMAI
SEO & AI searchTracks where your brand appears in ChatGPT, Perplexity, Gemini and Google AI.
SEO Content
SEO & AI searchLong-form SEO-optimised content generation.
Sider
AI assistantsUSAI sidebar in the browser, with several models and an agent.
STORYD
CopywritingCreates business presentations in seconds with AI.
Strut
Sites, landing & formsAI writing workspace for long-form work: notes, essays, articles, reports.
Sudowrite
CopywritingAI writing partner for fiction and novels.
Surfer
CopywritingPLAI-assisted SEO writing and optimisation.
Tugan.ai
Video & ReelsAI agents that create and post short videos, posts and emails every day.
Tweet Hunter
YouTube, TikTok, XFRX growth: tweet library, AI and CRM.
Typeface
Ad creativesUSEnterprise marketing AI platform with agents and brand consistency.
Typegrow
LinkedInEEAI tool to write, schedule and publish LinkedIn posts and track their stats.
TypingMind
AI assistantsChat interface to use several AI models with your own API keys.
Typli
CopywritingAI writing tools: articles, rewriting, marketing and social media copy.
Undetectable
CopywritingAI text detection, rewriting and content improvement.
Undetectable AI Pro
CopywritingRewrites AI-generated content in a more human style.
Vmake
Video & ReelsProduct social videos and AI video enhancement.
Voilà
AI assistantsAI assistant and chat to write, brainstorm and automate tasks.
WordAI
CopywritingAI text rewriter.
Wordhero
SEO & AI searchWordHero (Aivolut): ads, emails, posts and SEO articles from one brief.
Wordtune
CopywritingAI sentence rewriting and summarising.
Writecream
SEO & AI search75+ AI tools: SEO articles, ad copy, cold emails.
WriteHybrid
CopywritingRewrites AI drafts into natural text while keeping the meaning.
Writer
CopywritingUSAI platform for companies: writing, agents and on-brand, compliant content.
WriterZen
SEO & AI searchSEO content workflow, from keyword research to writing.
Writeseed
LinkedInGrows your LinkedIn presence on autopilot.
Writesonic
CopywritingUSAI writing plus SEO and AI-search visibility.
Writingmate
AI assistantsAccess to ChatGPT, Claude, Gemini and hundreds of other models in one account.
Writio
CopywritingUSAI writer for blogs and websites, with topic research.
Yaara
SEO & AI searchAI marketing content generation.
Zeemo
Video & ReelsAI studio for images, video, audio and captions.
Free options 28
Budget picks
C ChatGPT
To be verified (pricing page not machine-readable)
C Claude
Free; Pro $17/month billed annually ($20 billed monthly); Max from $100/month
J Jasper
From $59/month billed annually ($69 billed monthly)
Ready-to-use prompt
Idea: [idea]. Audience: [audience]. Write 30 hooks (max 12 words) across 6 types: curiosity, common mistake, number/result, counter-intuitive, POV, concrete promise. For each: spoken line + on-screen text (max 6 words). End with your top 3 and why.
ToS pitfalls
- No ToS risk: writing only.
FAQ
What is the best AI tool for hooks & copywriting?
There are no verified reviews yet, so this ranking is provisional (editorial order). Current shortlist: Claude, ChatGPT, Jasper, Copy.ai, MagicPost. See the methodology for how reviews will rank them.
Is there a free option?
Our free pick is ChatGPT (To be verified (pricing page not machine-readable)).
Which tools break Instagram/LinkedIn rules for this use case?
No ToS risk: writing only.
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